Breakpoint - Anders Knutsen and Bang & Olufsen
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Breakpoint - Anders Knutsen and Bang & Olufsen
The book was written by Per Thygesen Poulsen (1997) and describes how Bang & Olufsen (B&O) went from crisis to success in the early 1990s.
In short:
B&O was in a serious financial crisis around 1990
Anders Knutsen became CEO and launched a major plan called "Break Point"
The plan was about saving and restructuring the company
The book is new.
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